For every hour you spend writing..

Over the past few weeks I've been monitoring my copywriting output against certain factors. Also from what other writers have written I've found a rule of thumb when deploying content and it breaks down like this:

For every one hour you spend writing copy...

Spend double that interacting with people on blogs with similar content and networking your name. This is also know as promoting your brand.

Spend double the time you spent interacting and promoting your blog by reading more blogs, information, books and making sure that you know the subject matter your talking about. This is considered research and will reduce the amount of times you end up looking like an ass.

Following that wont guarantee you success, but it will reduce the time you spend removing your foot out of your mouth, especially if you're as much of an over-opinionated wind-bag as I am!

If only I could follow my own advice sometimes!

But, I did find some interesting advice along these lines through another blog called thecopyblogger. Interesting insights into things to keep in mind when writing.

So, this post took me 10 minutes to write, 20 to post and advertise and an hour to research other material. To be fair, I actually spent around 2 hours because I follow links and get distracted by other things like candy and TV!